Summary

Werlabs needed help to structure their paid search strategy and campaigns based on their customer segmentation.

What was done

1. Strategic competitor research

2. Google Ads campaign structure

3. Significantly lower the Cost of Acquisition (CAC)

4. Landing page optimization

5. Keyword research

Summary

Werlabs needed help to structure their paid search strategy and campaigns based on their customer segmentation.

What was done

1. Strategic competitor research

2. Google Ads campaign structure

3. Significantly lower the Cost of Acquisition (CAC)

4. Landing page optimization

5. Keyword research